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Video Marketing Strategy Episodes

Aug. 30, 2025

Are You Building Your Business on Rented Land? Substack & the Future …

This episode puts the spotlight on why Substack is becoming an appealing alternative for creators and coaches who are tired of building their brands on “rented land” like social media, and want to truly own their audience. We kick things off by addressing the frustrations of fighting ever-changi…

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Aug. 18, 2025

4 Live Stream Script Styles to Keep You Confident and On Track

This episode is all about making live streaming less overwhelming and more effective by finding your ideal livestream script writing style. Tanya Smith shares practical ways to plan and script live video content—no matter if you’re a type A organizer or someone who prefers to “just go with the flow…

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Feb. 11, 2025

Crafting a Realistic Livestream Schedule: Make Video Marketing Work F…

In this episode, Tanya Smith tackles the reality of building a realistic livestream schedule as a content creator or coach who refuses to live online 24/7. Tanya breaks down the myth that constant online presence equals success and shares her own personal journey of balancing career, family, and li…

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Nov. 5, 2024

How to Keep It Real on Your Livestreams: The Power of Authenticity

This episode centers on the real meaning, the impact and the power of authenticity in livestreams and video podcasting. Tanya Smith breaks down why keeping it real on camera matters for building trust, connecting with your ideal audience, and strengthening your personal brand in today’s crowded dig…

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Oct. 22, 2024

Which Livestream Space Fits You Best? Personality-Based Video Strategy

Tanya Smith unpacks how to pick the best livestream platform for coaches — using your personality archetype as your secret weapon. With her signature friendly and insight-driven style, Tanya covers the four key livestream personality archetypes, why mimicking other creators doesn't work, and how yo…

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Oct. 14, 2024

Boost Your Brand with Short Videos: Tips & Tricks

In this episode of Stream Like a Boss TV, Tanya Smith breaks down the essentials of creating a short-form video strategy for coaches, consultants, and service-based business owners. The main focus is on how to use “snack size marketing” to boost your online visibility without burning out. Throug…

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Oct. 13, 2024

10 Livestream Content Ideas for Service Businesses (That Actually Att…

This episode of Stream Like a Boss TV zeroes in on the top 10 live stream content ideas for coaches and other service-based businesses. Host Tanya Smith guides listeners through practical ways to create engaging video content, highlights the importance of connecting on a personal level with your au…

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